Monthly Marketing Programs
Once your foundation is complete, choose the marketing program that best fits your goals.
Social Media Content & Co-Management
Starting at $1,250/month
This program is designed for companies that want a professional social media presence while working alongside our team to capture project updates and company content.
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This program is designed for companies that want a professional social media presence while working alongside our team to capture project updates and company content.
Includes
Facebook management
Instagram management
Monthly content planning
Content calendar
Professionally designed graphics
Caption writing
Copywriting
Project highlights
Team & company content
Scheduling & publishing
Basic community management
Monthly reporting
Monthly strategy meetings
Collaboration with your team to capture content
Best For: Construction companies looking to build trust, credibility, and brand awareness through consistent social media.
Social Media Plus
Starting at $2,444/month
Everything included in Social Media Content & Co-Management, plus professionally managed Facebook and Instagram advertising.
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Includes
Everything in Social Media Content & Co-Management
PLUS:
Facebook Ads management
Instagram Ads management
Campaign strategy
Audience research
Audience targeting
Retargeting campaigns
Lead generation campaigns
Ad creative
Ad copywriting
Conversion tracking
Campaign optimization
Monthly reporting
Monthly strategy meetings
Advertising spend is billed separately through Meta.
Performance Partnership: Every Social Media Plus engagement begins with a monthly investment starting at $2,444.
For companies focused on aggressive growth, we may also structure the relationship around performance-based incentives such as:
Lead generation bonuses
Closed-job commissions
Revenue-sharing opportunities
Performance incentives based on agreed-upon goals
If you win, we win too.
Google Growth
Starting at $2,500/month
This program is designed for construction companies wanting to improve Google rankings, expand into new markets, and generate qualified leads.
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Every market is different.
We’ll evaluate your competition, service area, budget, and goals to determine whether your company will benefit most from SEO, Google Ads, or a combination of both.
Search Engine Optimization
Comprehensive keyword research
Technical SEO
On-page optimization
Website optimization
Internal linking strategy
Competitor analysis
Google Business Profile optimization
Local SEO strategy
Monthly SEO reporting
Local Search Growth
Service page optimization
Location page creation
Geographic keyword targeting
Google Maps optimization
Local search strategy
Content Marketing
SEO-focused blog posts
Educational articles
Service-specific content
FAQ pages
Project spotlight articles
Website content optimization
Google Ads
(When Appropriate)
If paid search is the right strategy based on your market, competition, and budget, we’ll manage every aspect of your campaigns.
Includes:
Campaign setup
Keyword targeting
Ad copywriting
Landing page creation
Landing page optimization
Call tracking
Conversion tracking
Budget optimization
Ongoing optimization
Monthly reporting
Advertising spend is billed separately through Google.
Best For: Construction companies wanting to improve Google rankings, expand into new markets, and generate qualified leads.
Full Marketing partner
Starting at $3,500/month
Your outsourced marketing department.
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Everything works together under one coordinated strategy.
Includes:
Complete Social Media
Everything included in Social Media Plus
Complete Google Growth
Everything included in Google Growth
Website Support
Website updates
Landing page development
Conversion optimization
Campaign support
Website improvements
Marketing Strategy
Monthly strategy meetings
Quarterly planning sessions
Marketing consulting
Performance reporting
Growth recommendations
Priority support
Complete Marketing Coordination
Instead of hiring multiple agencies and freelancers, you’ll have one team managing:
Branding
Website
SEO
Google Ads
Facebook
Instagram
Landing pages
Blog content
Marketing strategy
Performance reporting
Performance Partnership
Every Full Marketing Partner relationship begins with a monthly investment starting at $3,500.
Depending on your goals and business model, we may also structure our partnership with:
Revenue-sharing opportunities
Closed-job commissions
Performance bonuses
Growth incentives
Our goal isn’t to simply manage your marketing.
Our goal is to help you build a stronger business.
If you win, we win too.
The creative muscle at H&A
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Harry Stanley III
(Marketing Strategist and Chief Marketing Officer) - Pensacola, FL
Harry Stanley III launched his first company, Spire Marketing, back in 2019. He built it from the ground up, scaled it quickly, and sold it within three years. After that, he took on the role of Marketing Director at Meraki Solar, where his campaigns brought in $3.7M in additional revenue during his first year and contributed to multiple record-setting sales months. He later became CMO & Co-Owner of Inspire Roofing, where he developed the brand identity, internal systems, and full marketing engine for one of the region’s fastest-growing roofing companies.Harry also partnered with American Builders, and within just a few months, his strategies helped double their annual revenue. He continues to serve them as a fractional Chief Marketing Officer through H&A Marketing. Only a very small percentage — roughly 1% of CMOs with his background — offer fractional partnerships specifically for construction companies, and Harry is one of that rare group.
He collaborates closely with owners to uncover bottlenecks, improve systems, and create stable, measurable growth. From websites and sales processes to ads and content creation, Harry equips construction companies with the tools and strategies they need to get attention, drive leads, and grow with confidence.
LinkedIn: https://www.linkedin.com/in/hstanleyiii/
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Allyson Stanley
(Project Manager and Client Liaison) - Pensacola, FL
Ally Stanley brings an English degree and eight years of hands-on experience in copywriting, client communication, and project management. She’s played a central role in every business Harry has built — keeping operations organized, messaging consistent, and clients fully supported from start to finish.As a skilled writer, designer, and content strategist, Ally helps shape the voice of each brand H&A partners with. She ensures projects move smoothly, deadlines stay tight, and all the details are handled with care.
Working alongside Harry both professionally and personally, she brings a thoughtful, steady presence to every client relationship, helping maintain clear strategy, strong communication, and a polished final product.